T. Rowe Says Its Retail Private Credit Fund Is in ‘Early Stages’
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Big traditional money managers are finding that it’s taking time to capitalize on the frenzy to start private credit funds for retail investors.
“It’s a very competitive market for private credit in the wealth channel,” T. Rowe Price Group Inc. Group Chief Executive Officer Rob Sharps told analysts Thursday on a fourth-quarter earnings call, adding that the credit market has “made it difficult to differentiate on performance.”