Gucci Sales Fall as Weakness Persists at Kering’s Top Label

  • Italian brand’s quarterly sales fall amid turnaround efforts
  • Pinault warns of more profitability pain ahead for the group
A Gucci luxury boutique in Paris.Photographer: Benjamin Girette/Bloomberg

Gucci sales fell in the final months of last year as the Italian label owned by Kering SA struggled to lure more wealthy shoppers to its pricey Double G belts and Princetown slippers.

Comparable revenue at Gucci fell 4% in the fourth quarter, Paris-based Kering saidBloomberg Terminal Thursday, while also warning that a key measure of group profit will fall this year.