Consumer
Starbucks Sales Grow at Slowest Pace in a Year
- First-quarter results fell short of estimates on most measures
- Stock climbs as investors may have expected even worse results
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Starbucks Corp. lowered its full-year sales outlook while maintaining confidence in its 2024 profit goal, with executives predicting that greater efficiency, new stores and a core of loyal customers will offset a dip in revenue growth.
The company posted its slowest same-store sales last quarter in a year, prompting the coffee giant to lower its sales projection for the full year.