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Sky’s Zappia Becomes Chair of Africa’s Showmax to Battle Netflix
- Showmax re-launched its service on Monday to grow audiences
- Service is targeting $1 billion in revenues in five years
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Top Sky executive Andrea Zappia was named chairman of Africa’s biggest streaming service MultiChoice Group’s Showmax after a deal with Comcast, as it seeks to rival the likes of Netflix Inc. and significantly grow its revenue on the continent.
Zappia, who was the chief executive officer of Sky’s new markets and businesses, became chairman this month, according to his Linkedin profile and confirmed by MultiChoice. He joined the board of MultiChoice in September.