Amazon in Talks With Diamond Sports for Streaming Deal, Investment

  • Diamond, Sinclair’s sports broadcasting unit, is in Chapter 11
  • Any transaction is subject to approval by bankruptcy judge

Under the potential deal, Amazon would acquire multiyear streaming rights to MLB, NBA and NHL games carried on cable channels operated by Diamond Sports.

Photographer: Mario Tama/Getty Images
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Amazon.com Inc. is in talks with Diamond Sports Group and some of its creditors to invest in the bankrupt regional-sports broadcaster and partner on streaming, according to people familiar with the matter.

Under the potential deal, Amazon would acquire multiyear streaming rights to MLB, NBA and NHL games carried on cable channels operated by Diamond Sports, said the people, who asked not to be identified discussing a private matter. Diamond would continue to operate the channels, they said. It’s unclear how much Amazon would invest, but the proposal involves acquiring an equity stake in Diamond, some of the people said.