Meta Lets EU Users Sign Up to Threads Without an Instagram Link
The Threads app.
Photographer: Gabby Jones/BloombergThis article is for subscribers only.
Meta Platforms Inc. has launched its social media app Threads in the European Union, nearly five months after starting the X competitor.
European users will have the option to sign up to Threads without linking it to their Instagram account, the company said in a statement on Thursday. The Instagram link was a key point of contention in the EU, where new rules on digital platforms prevent major tech companies from sharing data across different services. The new type of account will have some features restricted.