Consumer
McDonald’s Turns to Google for AI Chatbot to Help Restaurant Workers
- Project is part of broader technology upgrade at the chain
- 40% of sales at the company come from digital channels
An employee packs an order for a customer at a McDonald's restaurant in Phoenix, Arizona.
Photographer: Caitlin O'Hara/BloombergThis article is for subscribers only.
McDonald’s Corp. is turning to Alphabet Inc.’s Google to build out a chatbot that will help its army of restaurant workers get quick answers on questions like how to clean an ice cream machine.
Called “Ask Pickles,” the bot will be trained on everything from manuals to data generated by equipment at restaurants. It will give workers guidance on the spot, potentially boosting productivity in an industry where every second counts.