Novogratz-Backed DEAG Entertainment Plans Frankfurt Relisting
- DEAG could be valued at €250 million in re-IPO next year
- Firm hosts events, sells tickets for artists like Ed Sheeran
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DEAG Deutsche Entertainment AG, one of Europe’s largest live entertainment companies, is preparing to return to the Frankfurt stock exchange in a listing that could value it at about €250 million ($274 million), people familiar with the matter said.
DEAG is working with Hauck Aufhaeuser on a so-called re-IPO that may take place next year, the people said. The share sale could raise about €75 million, according to the people, who asked not to be identified because the information is private.