Swiss Watch Exports Rise Again as Low-Priced Timepieces Surge

  • Monthly watch exports stats highlight demand for cheaper goods
  • Swatch Group dominates lower-priced Swiss watch category
Swatch x Blancpain Fifty Fathoms watches.Photographer: Pascal Mora/Bloomberg
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Swiss watch exports rose in October with shipments to the key US and Chinese markets increasing and lower-priced timepieces leading gains as consumers reined in spending on big-ticket items.

Exports rose 5.1% to 2.4 billion Swiss francs ($2.7 billion), the Federation of the Swiss Watch Industry said Tuesday.