Checkout
Black Friday, Cyber Monday Spending Projected to Hit New High
- Consumers sticking with budgets despite economic pressures
- Many shoppers took advantage of promotions in October
This article is for subscribers only.
Consumers plan to spend an average of $567 during Black Friday and Cyber Monday shopping events, up 13% from last year, as they seek out the best deals while facing economic pressures such as higher prices and soaring interest rates.
The result is a new record for Deloitte’s annual Black Friday-Cyber Monday survey. About 84% of shoppers feel confident enough to stick with the budgets they set in September. In order to stay within their spending limits, many consumers plan to do much of their shopping during Black Friday and Cyber Monday. Four in 10 expect to finish their shopping during the period.