Formula 1’s Las Vegas Race Isn’t Living Up to the Hype
- Owner Liberty Media says startup costs will crimp profits
- There’s less drama, due to driver Max Verstappen’s dominance
Las Vegas’ first Grand Prix in four decades was supposed to be the latest big sports win for Sin City. But in the days and weeks leading up to Thursday’s start of racing, ticket prices and hotel room rates have been tumbling, a sign of dwindling excitement around the event.
Liberty Media Corp., the owner of F1, has started to lower profit expectations for the race, blaming unexpected costs.