Hyperdrive

Japan’s Carmakers Stage Show to Demonstrate Real EV Ambition

  • Toyota, Nissan will pepper Tokyo Mobility Show with concepts
  • China’s BYD will be among few foreign brands exhibiting
Toyota Land Cruiser Se.Source: Toyota Motor Corp.
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The pressure is on domestic carmakers at this week’s Japan Mobility Show to prove they’re serious not only about going carbon neutral, but also revolutionizing the way people and goods move around.

The event gets underway Thursday as the rebranded successor to the Tokyo Motor Show, which began in 1954 and was last held in 2019, attracting 1.3 million attendees before going into hiatus during the pandemic. The goal this year is to get 1 million visitors, organizers said.