Green
Nukefluencers Are On a Quest to Push Clean Power From Reactors
Atomic evangelists use TikTok, Instagram and humor to tout benefits of reactors as key to fighting climate change, securing clean power.
Miss America, Grace Stanke, a University of Wisconsin-Madison nuclear engineering student, won the pageant in December and chose to spend her year holding the title to promote nuclear energy.
Photographer: Lila Barth/BloombergThis article is for subscribers only.
Let’s meet the newest generation of nuclear activists.
There’s a Brazilian model. Miss America. A nonprofit founder who goes by Atomic Eric. And a PhD student at the Massachusetts Institute of Technology who calls herself Ms. Nuclear Energy and has more than 118,000 TikTok followers. They're all on the same quest: making fission more fun.