One in Three Britons to Cut Christmas Spending, PwC Says
- Shoppers also starting to spend earlier to help spread costs
- Consumers are deterred by higher food and energy bills
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Almost a third of British consumers are planning to reduce spending on Christmas this year as the burden of lofty inflation weighs on shoppers.
Only 18% of Britons, by contrast, intend to spend more during the holidays than they did last year, according to research from PricewaterhouseCoopers LLP.