Adobe Is Focused on AI Rather Than Figma With Acquisition in Limbo

  • Breakup fee of $1 billion at risk if acquisition doesn’t close
  • Creative software giant now focused on artificial intelligence

Adobe’s focus at its annual conference was on new generative ai features in signature products like Photoshop. 

Photographer: Gabby Jones/Bloomberg
Lock
This article is for subscribers only.

Adobe Inc.’s proposed $20 billion acquisition of Figma was a cornerstone of the creative giant’s plan to become cool again.

But more than a year after the deal for the digital-design startup was announced, it has stalled due to regulatory challenges, and the software company’s attention has moved on to the next big thing — artificial intelligence.