Gen Z Will Carry the Deepest Psychological Scars From Inflation
- Research shows which groups shift thinking after price spirals
- High inflation expectations make life harder for central banks
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The recent surge in inflation may have left Gen Z permanently scarred and afraid prices will rise, new research shows, in findings that could complicate the job of central bankers for years to come.
Having experienced double-digit price growth for the first time, young people in the UK are more likely to expect high inflation to continue, Bloomberg analysis of Bank of England data found. That spells difficulty for policymakers who are trying to meet a 2% inflation target by discouraging workers from bidding up wages.