Meta Proposes Ad-Free Plans in Europe Starting at €10 a Month, WSJ Reports

Photographer: LIONEL BONAVENTURE/AFP
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Meta Platforms Inc. has discussed introducing subscriptions starting at €10 per month for users in the European Union who want to opt out of targeted ads, and may roll them out in the coming months, the Wall Street Journal reportedBloomberg Terminal.

Meta officials briefed privacy and digital-competition regulators on the plans in meetings last month, the newspaper said, citing people familiar with the proposal who it didn’t identify.