Chicago Billionaire Turns to Messi to Boost Soccer Bet
- Inter Miami game against Chicago Fire is set to sell out
- Team sees sales jumping as Argentine star sparks US interest
From free tickets to see superstar Lionel Messi to synchronized LED bracelets, billionaire Joe Mansueto is pulling all the stops to boost his struggling, multimillion-dollar bet on Chicago soccer.
Mansueto’s Major League Soccer team, the Chicago Fire, is counting on an upcoming match against Messi’s Inter Miami to help break with years of stagnant valuations for the club and some of the lowest attendance rates in the US league.