Booking’s €1.6 Billion Etraveli Deal Blocked by EU

  • EU says deal would have hurt market for online travel agencies
  • Vetoes are rare as remedies usually solve antitrust concerns

The Booking Holdings website.

Photographer: Gabby Jones/Bloomberg
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Booking Holdings Inc.’s €1.6 billion ($1.7 billion) takeoverBloomberg Terminal of Sweden’s Etraveli Group was blocked by the European Union, after merger regulators concluded that the proposed acquisition would harm the market for online travel agencies.

The European Commission said on Monday that the deal would have strengthened Booking’s dominant position and risked “higher costs for hotels and, possibly, consumers.”