Roblox Creates Virtual Recruiting Center With Avatar-CEO as Coach
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Roblox Corp. is reimagining its gaming platform as a recruitment tool by opening an immersive 3D world where potential applicants can prep for interviews and get a taste for the company’s culture.
In the Roblox Career Center, players enter a virtual lobby, attended by an avatar office manager. From there, they can head to an interview room, butterfly dome or podcast lounge, to listen to conversations hosted by Chief Executive Officer Dave Baszucki and learn about the company’s values and products. On Thursday, after launch, players crowded Baszucki avatars inside the center — including one in a suit and another dressed as a Teen Titans character.