Deutsche Bank’s Asset Manager Targets ‘Holy Grail’ of World’s Ultra Rich

  • Firms pursue wealthiest to support alternative investments
  • DWS’s Kelly sees demand for private credit and property
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The investment unit of Deutsche Bank AG is the latest asset manager to target the ultra-wealthy in a bid to grow its alternatives business.

DWS Group is approaching high net worth individuals and family offices globally, Paul Kelly, the head of its Alternatives unit, said in a phone interview with Bloomberg News. He sees an opportunity to tap into demand for assets such as real estate and private credit.