Tesla Offers $420 Shopping Vouchers to Lure Shanghai Car Buyers
A Tesla electric showroom in Shanghai.
Photographer: Qilai Shen/BloombergThis article is for subscribers only.
Tesla Inc. is offering shopping vouchers worth 3,000 yuan ($420) to new customers in Shanghai, in conjunction with a local government incentive program aimed at boosting consumption and the flagging economy.
The Austin, Texas-based automaker, which has a huge factory in Shanghai’s Pudong New Area, is giving the vouchers to 3,000 customers who order and register one of its locally-built Model 3 or Model Y electric vehicles in August.