Verizon Plans to Boost Wireless Home Internet Price by $10 in Profit Push
- Move follows an increase last year on mobile phone plans
- Company hopes to pad profits and offset dip in mobile growth
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Verizon Communications Inc. is raising the monthly price on its wireless home internet offering by $10, marking the second increase in two years for its services.
Home broadband will jump to $35 a month later this summer, combined with a top-tier unlimited wireless plan and an AutoPay agreement, according to a person familiar with the company’s plans. The package has been one of the few growth areas for the largest US wireless carrier and raising prices on one of its more popular offerings is designed to widen profit margins at a time when mobile phone subscriber growth is slowing.