TikTok’s CEO Says It Plans to Invest Billions in Southeast Asia
- Video platform has more than 8,000 workers in the region
- TikTok is aiming for $20 billion in merchandise sold this year
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ByteDance Ltd.’s TikTok will invest billions of dollars in Southeast Asia over the next three to five years, as the Chinese behemoth moves to strengthen the presence of its hit video app in the region.
TikTok Chief Executive Officer Shou Zi Chew said the company wants to “invest proportionately” to the opportunity Southeast Asia presents. TikTok has over 8,000 people in the region and close to 2,000 staff in Indonesia, he said during an event held in Jakarta on Thursday.