Bed Bath & Beyond Picks Overstock as Lead Bidder for Brand
- Sets bidding floor at $21.5 million for assets including IP
- Bid doesn’t include Buy Buy Baby brand, court papers show
A person gets a shopping cart at a Bed Bath & Beyond store in Louisville, Kentucky.
Photographer: Luke Sharrett/BloombergThis article is for subscribers only.
Bed Bath & Beyond Inc. has picked Overstock.com Inc. as the lead bidder in an upcoming bankruptcy auction for the right to own the big box store’s brand.
Overstock’s $21.5 million cash offer has been selected as the stalking-horse bidder for Bed Bath & Beyond’s intellectual property, according to court papers filed Tuesday, setting the price floor for the bankrupt retailer’s brand.