Adobe to Sell Generative AI Subscription With Copyright Assurance

  • Subscription provides AI features in Photoshop, other programs
  • Few big tech firms with new AI tools have announced pricing
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Adobe Inc. is planning to sell subscriptions for new artificial intelligence services — including legal assurance against copyright infringement claims.

Business customers will be charged a flat-rate subscription for company-wide access to new so-called generative AI tools — the type that can generate content such as text or images from a prompt — across Adobe products, Ashley Still, Adobe senior vice president, said in an interview. Still said pricing will be negotiated with individual customers depending on the size of their organizations.