Meituan Planning Hong Kong Debut as Soon as Monday, Sources Say

  • Meituan expected to operate under KeeTa brand in Hong Kong
  • Meituan is in expansion mode, hiring and looking overseas
A delivery worker for Meituan in China.Source: Bloomberg
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Meituan will launch a sister app in Hong Kong on Monday, taking the world’s largest food delivery service beyond mainland China for the first time.

The internet firm plans to debut its “KeeTa” meal delivery service Monday morning, it said on its official Telegram channel. It will initially serve the neighborhood of Mong Kok in the heart of Hong Kong.