Diet Brand Jenny Craig to Liquidate Following Failed Sale Effort

  • Canadian entity filed for bankruptcy in Vancouver on Thursday
  • Weight-loss services firm will soon liquidate US business
Photographer: Tim Boyle/Getty Images
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Weight loss brand Jenny Craig Inc. will soon begin liquidating its US operations, according to people familiar with the matter, who asked not to be named because the matter is private.

The wind-down punctuates a failed sale effort for the US-based weight-loss services provider, which had been searching for a way to rework $250 million of debt amid cash flow pressures, Bloomberg reportedBloomberg Terminal in March. By late April, the company was headed for liquidation unless a buyer turned up, Bloomberg reported.