Consumer

Ben & Jerry’s Agrees to Workers’ Proposed Principles in Union Bid

  • Workers proposed principles that could ease unionization
  • Ice cream brand is known for supporting progressive causes

A Ben & Jerry's store in Burlington, Vermont.

Photographer: Charles Krupa/AP Photo

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Ben & Jerry’s, the ice cream brand owned by Unilever Plc, has agreed to terms for a unionization process proposed by workers at its flagship store in Burlington, Vermont.

The union, Workers United, proposed principles that go well beyond what is currently required by US labor law, including commitments that the company would not disparage the union or hold mandatory anti-union meetings without giving the union equal time to respond. The principles also included eschewing “implicit threats” that would be “lawful but unethical.”