Swiss Maker of $20,000 Road Bikes Hires Adviser for Sale Options
- BMC previously owned by entrepreneur and billionaire Andy Rihs
- Bike-makers enjoyed a surge in demand during the pandemic
This article is for subscribers only.
BMC Switzerland AG, a maker of high-end carbon-fiber road bikes, has hired an adviser ahead of a potential sale, according to people familiar with the matter.
BMC was owned by Andy Rihs, a Swiss entrepreneur who became a billionaire after turning around his father’s failing hearing aids company. Rihs, who bought BMC in 2000 and largely funded the company, died in 2018.