Britons Flock to Discount Grocers as Food Inflation Persists
- UK sees tenth month of double-digit grocery inflation
- Lidl was fastest growing grocer with sales jumping 25%
Shoppers leave a Lidl Ltd. supermarket in London, UK.
Photographer: Jose Sarmento Matos/BloombergThis article is for subscribers only.
Discount grocers are winning over more British shoppers as a tenth month of double-digit food-price inflation cuts into household budgets.
German discounter Lidl was the fastest-growing grocer, with sales increasing 25.1%, market research group Kantar said on Tuesday. Aldi was close behind, increasing its market share to more than 10% for the first time.