Tax & Spend

Gen Z’s Clean Living Means £14 Billion in Lost ‘Sin Tax’ for UK

  • UK Treasury suffers squeeze in tobacco and alcohol tax revenue
  • Generational shift puts upward pressure on income tax

A customer smokes an electronic cigarette outside a pub in the Soho district of London.

Photographer: Jose Sarmento Matos/Bloomberg
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Generation Z’s reputation for monkish living — smoking and drinking far less than their predecessors — is turning into yet another problem for the UK Chancellor of the Exchequer Jeremy Hunt.

The decline of so-called “sin taxes” on tobacco and alcohol in recent decades have left a £14 billion ($17.1 billion) hole for the Treasury to fill as younger generations switch away from cigarettes to vapes and turn off the booze altogether.