Consumer

£100 Million Man Has Big Goals for Mike Ashley’s Retail Empire

Frasers CEO Michael Murray is attempting to put his own stamp on the UK business built by his father-in-law.

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Michael Murray isn’t taking a salary to run Frasers Group Plc, but the prospect of a £100 million ($122 million) bonus if he doubles the share price of the British retailer is incentive enough.

The 33-year-old, who became chief executive officer last year, will receive the bumper award if shares of the owner of the Sports Direct chain reach £15 and stay at or above that level for 30 straight days by October 2025. The price is currently less than half of that level, showing the scale of the challenge.