Travel

HBO and Netflix Are Deciding Where You’ll Take Your Next Vacation

A new study shows travelers are being inspired by TV and movies in greater numbers when planning travel.

Simona Tabasco as Lucia in “The White Lotus.”

Photographer: Fabio Lovino/HBO

Call it the White Lotus effect.

Vacationers are flocking to the locations of their favorite TV shows and movies in rapidly growing numbers. What was once tourists scoping out the Friends apartment in the West Village, and then became Dubrovnik being swamped by Game of Thrones fans, now manifests in specific hotels being completely sold out thanks to The White Lotus.