Fanatics Adds Key Red Bull Executive as Part of Hiring Spree

Collectibles startup beefing up its ranks as it branches into new businesses.

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Fanatics Inc. has brought on a key marketing executive from Red Bull amid a hiring spree that has included tech executives and high-profile sports agents.

Ken Turner, formerly chief marketing officer for Red Bull North America, is joining Fanatics’s trading-card and collectibles division to fill the same role. He had led Red Bull’s sizable marketing operations in the region.