Motorsports

Renault’s Alpine Seeking Women Drivers for its Formula 1 Team

  • Sports car brand boosting investments to raise female talent
  • Alpine wants to prove bias against women in F1 is misplaced
Alpine F1’s 2023 season launchSource: Bloomberg
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Renault SA’s Alpine is once again in the run for a Formula 1 championship this season but with a much bigger prize in mind than just gaining a few podiums. It’s seeking women drivers.

The brand, which finished fourth last year in the constructors championship, is boosting investments to develop female talent in professional racing, a male-only realm for the most part in spite of being open to women as well. Alpine has a new center in Enstone, its UK base, to develop performance-based individual training plans for aspiring female racers in an effort to fight gender bias in motor sports.