Nikki Haley Kicks Off 2024 Bid Trying to Find Niche in GOP

Former South Carolina governor first to run against Trump
Haley implores supporers to put trust in ‘a new generation’

Nikki Haley in Charleston, South Carolina, on Feb. 15. — Nikki Haley in Charleston, South Carolina, on Feb. 15.
Photographer: Sam Wolfe/Bloomberg

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By Mark Niquette

February 15, 2023 at 5:52 PM UTC

Updated on

February 15, 2023 at 6:19 PM UTC

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Former South Carolina Governor Nikki Haley formally kicked off her Republican presidential campaign in a speech in her home state, becoming the party’s first challenger to Donald Trump and facing a steep climb on fundraising and voter appeal.

Standing in front of a large “Nikki Haley for President” banner, Haley offered herself as a younger leader who will help the country “move past the stale ideas and faded names of the past,” after several disappointing election cycles with Trump as the GOP standard bearer.