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OpenAI Is Drawing Competition From Fleet of Startups

A small army of startups and tech giants is vying to outdo the AI darling of the moment. 

OpenAI’s ChatGPT

OpenAI’s ChatGPT

Photographer: Gabby Jones/Bloomberg

OpenAI has stunned the world of techies and investors with its viral artificial intelligence products and its jaw-dropping $10 billion in backing from Microsoft Corp. Now, a growing number of large and small companies are racing to try to overtake the startup in the suddenly hot world of AI services. 

“There’s obviously a whole crew of startups that are trying to chase after them — or leapfrog them,” said Guido Appenzeller, a former Intel Corp. AI executive and an Andreessen Horowitz adviser. Tech giants are doing the same: On Monday Alphabet Inc.’s Google began testing its own competitor to OpenAI’s chatbot, ChatGPT. Microsoft scheduled a news event for Tuesday where it’s expected to discuss integrating ChatGPT into its Bing search engine.