Apple’s iPhone Dominated China Last Quarter Despite Disruptions
- Cupertino company hit its highest-ever quarterly market share
- Apple was China’s No. 2 smartphone brand for full year
The Apple iPhone 14 Pro.
Photographer: Jeenah Moon/BloombergThis article is for subscribers only.
Apple Inc. won its biggest quarterly market share in China, outrunning Covid disruptions and a global economic slowdown.
The Cupertino, California company accounted for nearly 24% of China’s smartphone sales in the last three months of 2022, according to Counterpoint Research data. It topped all manufacturers in the quarter, becoming the second-biggest seller in the country on an annualized basis for the first time, the researchers said. The iPhone maker suffered shipment declines from the previous year, but they were smaller than those of domestic rivals like Vivo, Oppo and Xiaomi Corp.