Red Bull Sales Top 11 Billion Cans in Post-Pandemic Surge

Red Bull GmbH’s revenue surged by almost a quarter in 2022 as consumers looked to energize themselves after the end of coronavirus lockdowns.

The Austria-based company sold 11.6 billion cans of its energy drink, raising revenue by 24% to 9.68 billion euros ($10.53 billion), according to selected performance metrics published on its website. Turnover and operating profit reached record levels in a year marked by the death of its founder, Dietrich Mateschitz.