Adobe Tried to Buy Figma Twice Before $20 Billion Deal

  • CEO Field approached Microsoft to discuss merger in 2022
  • Adobe merger pitch rebuffed in 2020 and 2021, filing shows
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Adobe Inc. tried to acquire design firm Figma Inc. for years before co-founder Dylan Field and the startup finally accepted, according to a filing with details about how the merger came together.

Field, who is also Figma’s chief executive officer, met periodically since the startup’s founding in 2012 with Adobe executives to discuss strategic partnerships or a potential acquisition. He cut off merger discussions with Adobe, the top maker of software for creative design professionals, in 2020 and 2021, tweeting in January 2021, “our goal is to be Figma not Adobe.”