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Aldi Has Record Christmas Sales as UK Shoppers Seek Discounts
- German grocer’s revenue jumps 26% to £1.4 billion in December
- World Cup football matches also helped spur spending
A customer collects a supermarket trolley outside an Aldi Stores Ltd. supermarket in Sheffield, UK.
Photographer: Dominic Lipinski/BloombergThis article is for subscribers only.
German discount supermarket chain Aldi recorded its best Christmas shopping season yet in the UK as the squeeze on living conditions led British consumers to save money on groceries.
The retailer’s sales topped £1.4 billion ($1.67 billion) in December, 26% higher than the year before, also helped by purchases during the football World Cup.