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YouTube Nears Multiyear Deal to Stream NFL’s Sunday Ticket
Tyler Bass of the Buffalo Bills kicks the game winning field goal against the Miami Dolphins in Orchard Park, New York on Dec. 17.
Photographer: Bryan M. Bennett/Getty ImagesGoogle’s YouTube is nearing a multiyear deal for the rights to stream the National Football League’s Sunday Ticket, according to a person familiar with the matter, in another sign of major sports moving from traditional TV to online video.
Sunday Ticket is a subscription package that lets fans watch afternoon games that aren’t on their local TV channels. The current package is carried by the DirecTV satellite service under a deal that expires this season. YouTube, owned by Alphabet Inc., has been bidding against other tech and media giants including Amazon.com Inc., Apple Inc. and Walt Disney Co.