In-Person Shopping Increased 2.9%: Black Friday Update
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US retailers experienced what appears to have been a muted Black Friday as high inflation and sagging consumer sentiment erode demand for material goods.
Online sales rose 2.3% to a record this year, with consumers shelling out for electronics and smart-home items, Adobe Analytics said, as retailers offer steep discounts to clear out bloated inventories. Hot items included toys such as Fortnite, Roblox and Bluey.