Red Bull Splits Up Management After Billionaire Founder’s Death
- Austrian-Thai ownership group agrees on new structure
- Dieter Mateschitz’s son will focus on holding company
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Red Bull Gmbh divided management duties among a handful of executives, distancing the company’s day-to-day leadership from the family of billionaire founder Dietrich Mateschitz less than two weeks after his death in Austria.
Mark Mateschitz, the lone son of Dietrich who now owns 49% of Red Bull, told employees on Friday that he’d agreed with the company’s majority shareholders in Thailand to appoint a management committee that will run the drinkmaker.