Hyperdrive
Ford Updates the Escape Small SUV in a Segment It Once Dominated
- Sporty new ST version aims to appeal to urban hipsters, women
- CEO had suggested Escape was becoming a ‘commodity product’
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Ford Motor Co. is updating the small Escape SUV with new technology and styling, after years of declining sales and ambivalence for the model expressed earlier this year by Chief Executive Officer Jim Farley.
The 2023 Escape coming early next year will feature bigger dashboard touchscreens and a new sporty ST trim, the automaker said. It will continue to offer the only plug-in hybrid option in the Ford-brand lineup. Starting prices will range from $27,500 to $38,500.