Hyundai to Focus on EVs and Luxury During Raft of Uncertainties
- Hyundai’s shares head for lowest close since August 2020
- EV sales up 27% from year earlier to reach 5.1% of total sales
A Hyundai Ioniq 5 in Ulsan.
Photographer: SeongJoon Cho/BloombergThis article is for subscribers only.
Hyundai Motor Co. said it will focus on luxury models, SUVs and electric vehicles to achieve what it expects to be record-high earnings this year even as challenges such as inflation and fluctuating raw material prices persist.
While supply-chain disruptions continue to stoke uncertainty, and currency volatility and higher marketing costs in the face of tougher competition will be a burden, the global chip shortage should ease in the fourth quarter, Hyundai said Monday as it announced quarterly results that missed analysts’ estimates.