ADM, Marfrig Plan to Expand Veggie Burger Sales to US Market
- PlantPlus joint venture to start selling in the US this year
- Move comes as inflation hits demand for plant-based products
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Crop trader Archer-Daniels-Midland Co. and meat giant Marfrig Global Foods SA plan to expand sales of their veggie burger to the US market after launching in Brazil last year.
PlantPlus Foods, a joint venture between the two companies, will start selling its plant-based products in US restaurants before the end of the year, a spokeswoman for the company confirmed. The Chicago-based firm already sells at retailers and food services outlets in Brazil, where it has a partnership with Burger King.