UFC Rival One Signs Distribution Deal With BeIN for 24 Markets

  • Partnership will boost One’s growth across the MENA region
  • Group One eyeing a potential initial public offering in the US
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Group One Holdings, the company behind mixed martial arts brand One Championship, agreed to a multiyear partnership with Qatar’s BeIN Media Group to broadcast its events live across the Middle East and North Africa.

The pact will allow Doha-based BeIN to distribute mixed martial arts content to its audience in Arabic and English in 24 territories in the region to meet growing demand, according to a statement by the companies Thursday.