Adobe Outlines Figma Feature Ideas, Commits to Keeping Free Tier

  • Company commits to current freemium pricing model for Figma
  • Software maker will reevaluate XD program after deal closes

Dylan Field

Photographer: David Paul Morris/Bloomberg
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Adobe Inc. plans to add technology from its creative software portfolio to Figma without tweaking pricing or simplicity after its acquisition, seeking to ease concerns among loyal users that the deal may significantly change the design app.

Photo, video and illustration editing will likely be implemented into the software design app after the acquisition closes, as well as the ability to link projects from Adobe products such as Photoshop or Premiere, Adobe Chief Product Officer Scott Belsky said in an interview. The company is conscious that Figma customers appreciate its simplicity, and any updates will avoid clogging up the way users maneuver around the app, he said.